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Where to Buy the New Oreo Flavors in 2026: Prices, Dates and Stores

Update log (1)
  • — Checked on 14 August: the Banana Pudding, Deep Fried and Chicken & Waffles Oreos are not yet on sale anywhere — presale opens 17 August and shelves 24 August. On Oreo.com, Apple Pie a la Mode and the BTS Brown Sugar Pancake flavor are both showing Notify Me rather than Add to Cart.
Where to Buy the New Oreo Flavors in 2026: Prices, Dates and Stores
Photo by Elena Leya on Unsplash
Key takeaways
  • “New Oreo flavors” splits into three different answers. The three newest — Banana Pudding, Deep Fried and Chicken & Waffles — cannot be bought anywhere yet: presale opens 17 August, stores follow on 24 August. Other 2026 flavors are in supermarkets now, and a third group is sold only on Oreo.com.
  • At Target every new flavor we checked is the same price: $5.39 a pack, with a Buy 2 for $9 deal running. That works out at $4.50 a pack, which undercuts the $10.00 two-packs on Oreo.com.
  • The Summer Carnival tin, Campfire S’more and the Star Wars and Disney boxes are OREOiD products, sold only through Oreo.com. Looking for them in a supermarket is a wasted trip.
  • The winning flavor of the Twist, Lick, Vote campaign does not become permanent. Oreo’s own announcement says it joins the 2027 lineup “for a limited time”, though much of the coverage has called it a permanent spot.

If you are looking for the three newest Oreo flavors, you cannot buy them yet — anywhere. Banana Pudding, Deep Fried and Chicken & Waffles were announced on 13 August, go on presale on 17 August, and reach stores nationwide on 24 August.

That is only one of three answers to “where do I buy the new Oreo flavors”, because the phrase covers three different groups of cookies with three different places to buy them. Below is what is actually on sale today, what it costs, and which flavors will never appear in your supermarket at all.

Where can you buy the new Oreo flavors right now?

In supermarkets, for the 2026 flavors that have already launched — and on Oreo.com for everything else. These are the limited editions listed on Oreo’s own New Arrivals page that are also stocked at retail:

FlavorOreo.comAt retail
Cinnamon Bun$10.00Verified
Apple Pie a la ModeSold outVerified
Reese’s Peanut Buttery Creme$10.00Verified
Thins Chocolate Ganache$10.00Listed
Orange Creme Halloween$10.00Not seen
Zero Sugar snack packs$10.00Not seen

The Oreo.com column is the brand’s own two-pack price, which means two packages, not two cookies. Cinnamon Bun and Thins Chocolate Ganache are also sold there as single packs, at $5.00 and $5.29.

In the retail column, verified means we read a price on a retailer’s own product page on 14 August, listed means the retailer carries it but the price would not load for us, and not seen means we did not find a retail listing that day — for the Halloween pack in particular, that is what you would expect in mid-August.

One flavor here is a revival rather than a debut: Cinnamon Bun returned to US shelves this summer after years off the market, which is why it sits under New Arrivals alongside genuinely new products.

When do the Banana Pudding, Deep Fried and Chicken & Waffles Oreos go on sale?

Presale opens 17 August and stores get them on 24 August. Oreo announced all three on 13 August as part of a campaign called Twist, Lick, Vote.

DateWhat happens
17 AugPresale opens; voting opens
24 AugNationwide in stores
12 OctVoting closes, 11:59 p.m. ET
2027Winner returns, limited time

Presale runs at OREO.com/UnwrapTheCollab — which today redirects to Oreo’s presale page — and through the SnackWorks storefront on TikTok Shop. As of 14 August that page is a signup form and a countdown, not a shop.

Oreo has not published a price. Several outlets have reported $5.49 a pack; the brand’s announcement contains no price at all, which is worth knowing if you are budgeting for all three. For comparison, every new flavor we checked at Target is $5.39.

The three are: Banana Pudding, layers of banana and vanilla pudding creme between vanilla wafers; Deep Fried, fried dough-flavored cookies around dark chocolate and fried dough creme; and Chicken & Waffles, a waffle-embossed cookie with a sweet and savory dual-layer creme.

Which new Oreo flavors are only sold on Oreo.com?

The OREOiD range — and it is a bigger group than most shoppers realise. These are made and sold by the brand directly. They are not slow to arrive at Target; they are never going to arrive at Target.

SetCountPrice
Summer Carnival tin12$24.99
Campfire S’more12$24.99
Star Wars edition12$42.99
Mickey & Friends12$42.99
Disney Princess12$42.99
Disney Zootopia6$29.99

The Summer Carnival tin is the one worth understanding, because its six flavors are the ones people search for after seeing them online: Hot Honey Cornbread, Dill Pickle, Strawberry Shortcake, Chocolate Milkshake & Fries, Lemonade and Cotton Candy. It holds two cookies of each — twelve cookies for $24.99, or about $2.08 a cookie. Those flavors do not exist as supermarket packs.

That is the single most useful thing to know before you go shopping: check whether the flavor you want is a grocery product or an OREOiD product, because no amount of visiting stores will find the second kind. It is the same trap we ran into with Alani Nu’s exclusive energy drink flavors — a well-stocked national brand can still have items that exist in exactly one place.

How much do the new Oreo flavors cost at Target?

Every new flavor we checked is the same $5.39, with a Buy 2 for $9 deal running. The price does not change with the flavor. It changes with the box size — and not always in the direction you would expect.

FlavorSizePrice
Cinnamon Bun10.68 oz$5.39
Apple Pie a la Mode10.68 oz$5.39
Reese’s Peanut Buttery Creme10.81 oz$5.39
Reese’s Peanut Buttery Creme12.35 oz$5.39

Look at the last two rows. The same flavor is sold in two sizes at the same price, so the 12.35 oz box works out at about $0.44 an ounce against $0.50 for the 10.81 oz — roughly 12% cheaper for taking the bigger one. If both are on the shelf, there is no reason to pick the small box.

Walmart lists these flavors too, including the Thins Chocolate Ganache family size, but its product pages returned a robot check when we tried to read a price, so we are not quoting one. Kroger lists Apple Pie a la Mode as well. Prices at all three vary by store.

Is Oreo.com cheaper than buying at the supermarket?

For one pack it looks cheaper; for two it is not. The arithmetic is short:

  • Oreo.com two-pack: $10.00, which is $5.00 a pack
  • Target single pack: $5.39
  • Target Buy 2 for $9: $4.50 a pack

So the brand store beats the shelf price by 39 cents on a single pack and loses to the promotion by 50 cents a pack when you buy two — before shipping, which Oreo.com calculates at checkout and we did not run. Add any shipping at all and the single-pack advantage disappears.

The two-packs are also not a bulk discount in the way they look. Cinnamon Bun is $5.00 as a single and $10.00 as a two-pack: exactly twice the price. Thins Chocolate Ganache is $5.29 as a single and $10.00 as a two-pack, so that one does save you 58 cents. It is worth checking the single-pack price before adding the two-pack.

Where Oreo.com genuinely wins is the flavors nobody else sells, and the ones that sell out. Which brings us to the stock problem.

Which new Oreo flavors are out of stock?

Two of the newest listings on Oreo.com cannot be added to a cart at all. On 14 August, Apple Pie a la Mode and the BTS Brown Sugar Pancake Flavor Creme limited edition both show a “Notify Me” button in place of “Add to Cart”.

Apple Pie a la Mode is the more useful case, because it is still on shelves: Target had the 10.68 oz pack in stock at $5.39 on the same day the brand’s own store had run out of it. A flavor being sold out at Oreo.com tells you nothing about your supermarket, and the reverse is also true.

Oreo’s product pages carry a “Shop Retailers” panel that checks nearby stores once you give it a location. We did not use it — it needs your location — but it is the most direct tool if you want to know whether one specific store has one specific flavor.

How does the Oreo Twist, Lick, Vote campaign work?

You vote for one of the three new flavors, and the winner comes back in 2027 for a limited run. Voting opens on 17 August at Oreo.com/twist-lick-vote and closes on 12 October 2026 at 11:59 p.m. ET. Voting also enters you in a sweepstakes for a year’s supply of original Oreos, which the rules define precisely: ten 13.29 oz packages, shipped every three months across a year.

Two details are worth pinning down, because the coverage has blurred both.

No purchase is necessary to vote. The brand’s page says so directly, and the official rules add that your vote does not affect your sweepstakes entry, with one entry per person, open to residents of the 50 states and DC aged 18 or over.

The prize for the winning flavor is not permanence. Oreo’s announcement says the winner joins the 2027 lineup for a limited time. Plenty of write-ups this week have said the winner earns a permanent spot in the range; that is not what the brand said, and if you were planning to stock up only on the assumption that a flavor is gone forever, the distinction cuts both ways.

If you want to try all three before voting, the calendar is tight but manageable: presale on 17 August, shelves on 24 August, and eight weeks to vote.

How we verified this

The launch dates and the campaign details come from Oreo’s own announcement of 13 August 2026, not from coverage of it. That matters in two places. The announcement says the winning flavor joins “the 2027 OREO cookie lineup for a limited time” — several write-ups have described it as winning a permanent place, which the brand did not say. And the announcement contains no price at all: the $5.49 figure circulating this week is from secondary reporting, so we label it that way rather than printing it as the price.

Oreo.com prices and stock were read from the brand’s own store on 14 August, including its New Arrivals collection, which lists 17 items and is the brand’s own definition of what is new. Apple Pie a la Mode and BTS Brown Sugar Pancake showed “Notify Me” rather than “Add to Cart” on that date.

Target prices were read from target.com product pages on 14 August. Target prices can vary by store and by date, and the Buy 2 for $9 promotion is a limited-time offer, so treat both as what we saw rather than as a permanent price. We have printed only prices we could actually read on the retailer’s page.

Walmart lists the Thins Chocolate Ganache family size, but we could not read its price: the product page returned a robot-verification screen. We do not solve those, so the entry says “listed” instead of showing a number. Kroger lists Apple Pie a la Mode, also without a price we could verify.

We did not enter any personal information anywhere. The Twist, Lick, Vote page has an email signup and Oreo’s product pages have a retailer locator that asks for a location; neither was submitted. The vote itself does not open until 17 August, so nobody has voted yet, including us.

We have not compared shipping. Oreo.com shows “Shipping calculated at checkout”, which we did not run, so the per-pack comparisons below are for the goods only. That is why the article says a single pack looks cheaper on Oreo.com rather than saying it is cheaper.

Marketplace listings are excluded on purpose. Limited-edition Oreos appear on third-party marketplace sellers at prices that move daily and are not set by the retailer. Printing one would give a number that is wrong by the time you read it.